"The music career of Lance Allen is a true DIY success story. He doesn't tour. He doesn't rely on merch sales to pay the mortgage. He isn't a household name. And yet he's earning a full-time living in music by balancing guitar lessons with streaming revenue. That money he's generating from Pandora, Spotify, and YouTube is a pretty sizable portion of his overall earnings too. It's enough to "buy a new guitar every month," but instead he's using it to pay off his house."
Read the full article here: http://diymusician.cdbaby.com/music-promotion/im-well-way-paying-off-house-streaming-revenue/ (opens in a new window)
Lance is the composer and guitarist for the background music for our Capo Sapiens adverts. You can see more about him on his website here: https://www.lanceallenmusic.com/ (opens in a new window)